Increasing Instagram followers for your page can be a long and challenging task.
By keeping in mind the fundamentals and applying the right strategy your page will grow followers at a steady pace.
There are many tips and tricks available on the internet but everything comes down to these crucial points that you need to understand thoroughly to level up your Instagram game.
- Creating a Solid Profile
The Instagram profile is like an identity card of your business. It should reflect what your business is about. In your profile, you need to convey the most essential information about your business. Anyone on Instagram, first will check your profile and only after that start following you.
To engage people from first impressions, you need the answer some important questions: What does your business provide? What is the USP (unique selling proposition) of your business? What are the key benefits of doing business with you?
- Creating Visually Appealing Content
Instagram is a visually dominated platform and it requires content that is visually compelling. At the same time, people’s attention span is reducing everyday. You need to catch their attention as soon as possible.
To engage the audience on your page you need to create visually appealing content that would grab the attention of whoever sees them. Also, they should be compelled to share the content.
- Putting Out Valuable Content on a Regular Basis
This is the most essential thing to understand if you are using any social media platform. Whatever content you put out on your platform, you should provide value to your viewers. Also, you need to engage them with valuable content on a regular basis. By giving value on a regular basis you will gain trust and your viewers will become loyal to you. Loyal viewers will share your page with others and will help in increasing your Instagram followers.
- Engaging with the Audience
Create a smart strategy to engage with your audience. Always remember, social media platforms are not for one-way communication where you will only post your content and the consumer will consume it. It is always two-way communication. Thus engage in conversation with your viewers. Always reply to their queries in the comment section.
- Using Hashtags Smartly
When it comes to using hashtags for Instagram posts people don’t pay too much attention and use whatever comes to their mind. Also, people make the mistake of using too many hashtags. Using hashtags in abundance looks scammy which can create negative impression in viewers’ minds.
Using hashtags is a way to signal to Instagram what your post is about. So, add relevant hashtags to your posts which will help to reach more audiences.
- Using Data for Thorough Analysis
If you make your page public then it will provide you all kinds of data for your page. Analyze this data to see what kind of posts are working and where you are lacking in creating valuable content. Schedule weekly or monthly analyses of your Instagram which will help you strategize for the future content creation process.
Always pay attention to these points while using Instagram and soon you will be able to increase Instagram followers that would help to grow your business online.